VIRTUE Moisture-Defining Whip 56.7G
Description
Virtue Moisture-Defining Whip is a weightless, moisture enhancing mousse that combines patented Alpha Keratin 60ku with nourishing oils to help hydrate, condition, and define your style. Delivers touchable definition for textured hair. Nourishes and adds shine. A revitalising citrus floral blend of leafy greens, flowers, and fruit, including white pear notes, stimulating spearmint leaf, and bright, lemon essential oils. Who is it for? - Anyone looking for definition in their style without drying out the hair, especially those with curls or waves. - Safe for colour-treated and chemically treated hair. Results: - Immediately, 90% of women felt their hair was full of body and easier to style. - After 8 hours, 93% of women said their hair looked more moisturised. - After 8 hours, 89% of women felt that their hair was softer, smoother, and more moisturised. * Consumer perception study conducted on 53 respondents immediately, after 8 hours and 1 week of product usage. Key ingredients: - Gotu Kola: a multitasking Indian herb that promotes strength, smoothness, and luster. - Baobab Seed Oil: from the African Tree of Life (known for its ability to store water), this rich, silky oil is an intense emollient for dry, damaged hair. - Panthenol (Vitamin B5): this natural B vitamin delivers moisture, softness, and shine.
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