A turtle stands out against the coloured background of our terry cotton bath mat. It's wonderfully soft underfoot and quick drying.
By buying cotton products from John Lewis & Partners, you're supporting more sustainable cotton farming through the Better Cotton Initiative.
BCI is a not-for-profit organisation which exists to make global cotton production better for the people who produce it, better for the environment it grows in, and better for the sector's future. BCI works with partners around the world such as WWF, Solidaridad and Cotton Connect to train farmers to produce cotton more sustainably.
Better Cotton is sourced via a principle of "mass balance" and is not physically traceable to end products. However, BCI Farmers benefit from the demand for Better Cotton in equivalent volumes to those we source.
Learn more about mass balance here.
Quality, wash after wash
At John Lewis & Partners our bath linen is reassuringly well made. We test to the highest standards of durability, colour-fastness and performance.
With great prices and great design, our new brand offers style and quality for modern living today. Whatever you need, there’s joy to be found in ANYDAY.
We’ve launched our exciting ANYDAY range in our commitment to offering you great prices. It’s currently being introduced, so you may receive packaging that looks different to usual. We guarantee that whatever the packaging style, the product inside will always be of the same excellent quality you’ve come to expect.