Samsung Series 7 UE50AU7100K 127 cm (50") 4K Ultra HD Smart TV Wi-Fi Grey

<b>Introducing New AU7100 TV</b>N/AN/A<b>All your must-see entertainment in striking 4K picture quality</b>N/AN/A<b>Shows your content's true colours</b>N/AN/A<b>PurColour</b>N/AN/AIn this new golden age of TV why settle for anything less than crystal clear colour TV? Samsung's PurColour improves the quality of any image uncovers hidden details and helps show your content's true colours.N/AN/A<b>Powerful picture processing stunning 4K clarity</b>N/AN/A<b>Crystal Processor 4K</b>N/AN/ASimply relax and enjoy all the content you love with a 4K upscaling TV that adapts to give you the best 4K Ultra HD picture. But it doesnt stop there. The sound adjusts to perfectly suit what youre watching. A TV drama or the tennis youll really feel part of the action.N/AN/A<b>Experience the beauty of 4K</b>N/AN/A<b>4K UHD Resolution</b>N/AN/ASee all the details youve been missing on a crisp clear Ultra HD picture 4 times the resolution of Full HD.N/AN/A<b>See the stunning detail in every scene</b>N/AN/A<b>HDR powered by HDR10+</b>N/AN/AWatch movies in striking picture detail just as the directors intended. Samsung HDR TV technology uncovers all the finest details even in the darkest and brightest scenes. Finally discover whats lurking in the shadows of a horror movie or witness the true beauty of a sun-lit scene.N/AN/A<b>Sound perfected for whatever youre watching</b>N/AN/A<b>Adaptive Sound</b>N/AN/AGet the perfect audio experience for whatever youre watching with Adaptive Sound. From the latest boxset to the beautiful game your Samsung TV adjusts the sound in every scene to whats on screen so youll hear every last detail.N/AN/A<b>The richer sounds of synergy between TV and soundbar</b>N/AN/A<b>Samsung Q-Symphony Lite</b>N/AN/ARamp up the surround sound with the combined power of your Samsung TV and soundbar. Like a symphony orchestra this simple system works in perfect harmony by synchronising TV speakers and soundbar together to play sound simultaneously from both devices. All without any complicated set-up.N/AN/A<b>Less bezel more picture</b>N/AN/A<b>3-sides Boundless Screen</b>N/AN/AExperience minimalistic style with a near bezel-less TV design that only leaves you to enjoy the beautiful pictureN/AN/A<b>Banish messy cables</b>N/AN/A<b>Clean Cable Solution</b>N/AN/ABanish messy cables from sight for a distraction free viewing experience without having to worry about cable management.N/AN/A<b>Smooth motion for a clear picture</b>N/AN/A<b>Motion Xcelerator</b>N/AN/AStay one step ahead with clear picture and smooth performance. Samsungs clear motion rate algorithms predict and automatically compensate frames so your picture adapts as fast as your game.N/AN/A<b>Knows when you're ready to play</b>N/AN/A<b>Auto Low Latency Mode (ALLM)</b>N/AN/ANever miss an overtaking move in your favourite racing game. With Auto Low Latency Mode (ALLM) your TV knows when you're ready to play so it automatically switches to minimise input lag and optimise picture settings. It's never been quicker to lose yourself in a fantasy world.N/AN/A<b>Free TV no strings attached</b>N/AN/A<b>Samsung TV Plus</b>N/AN/AEnjoy 100% free live and on demand content with Samsung TV Plus. Choose from news sports entertainment and more. No downloads sign-up credits cards subscriptions or other devices required. Just tune in to Samsung TV Plus and enjoy.N/AN/A<b>Just tap to mirror</b>N/AN/A<b>Tap View</b>N/AN/AWant to share a cool video with everyone? Just tap your phone on the TV to mirror the screen so that everyone can see it in full glory. That's all it takes. Whatever youre watching on your phone its never been easier to cast it to the big TV screen.N/AN/A<b>The smarter way to work from home</b>N/AN/A<b>PC on TV</b>N/AN/AReady to upgrade your home office set-up? Samsung Smart TV lets you access your office PC remotely from your TV and use the large screen to multitask with ease with a connected mouse keyboard and PC. Do more at once all from the comfort of your home.