Biolage ColorLast Purple Shampoo for Blonde Hair 1000ml

Fragrance Direct £18.70 £27.10 Go to Fragrance Direct First seen in Apr 2022
Description
Everyone knows that blondes have more fun. But when that blonde goes brassy, it takes on tacky connotations and the party's over. Brassy hair happens when you don't treat your hair properly after colouring. It means that there's too much warmth in the hair. So your pristine platinum blonde hair will have unwanted yellow tones or your golden highlights will go orange. But don't worry, there is an answer and that answer is the colour purple. Purple shampoo in fact. It distributes purple pigment to neutralise brassy, yellow tones. Biolage use purple because it's the direct opposite of yellow on the colour wheel. This means purple and yellow cancel one another out. So when you use purple pigment on brassy, yellow tones it colour corrects your hair's hue restoring it to its former bright, cooler colour. Biolage's purple shampoo will do so much more than just neutralise brassy and unwanted warm tones. It's blend of figs and orchids will also keep your blonde hair healthy looking and conditioned. So it'll leave your hair feeling soft, silky and less prone to breakage. And you'll be restored to your fresh former self. What's more, it's vegan formula also means that it's guilt-free. Suitable for: Blonde hair To use: Apply to wet hair, lather and rinse well. Leave on 3-5 minutes before rinsing. Follow with ColorLast Conditioner. In case of contact with eyes, rinse them immediately. Biolage use plastic containers that are up to 100% recycled and recyclable, thus helping to combat the global plastic crisis that we are all facing. Biolage are also neutral in CO2 emissions in their factory and in their corporate headquarters. Please note: This supersize product does not come with a pump.
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